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Responsibilities:Conduct necessary research for account activities. Facilitate relationships with local, regional and national programming. Work with Account Directors on all client activities. Write program materials including releases, backgrounders, fact sheets and abstracts. Generate reports, as assigned, including weekly status updates,
Responsibilities:- Managing day-to-day marketing responsibilities for DoubleClick's Optimization product suite.- Launching of new online advertising features and products.- Understanding the competition, and being acutely aware of emerging trends in the online advertising and publishing space.- Developing initiatives designed to raise
Responsibilities:- Create graphics for presentations which can be widely repurposed and customized.- Collaborate with planners and outside print vendors to create end-to-end collateral for a variety of events.- Work with Industry Marketing Mangers to create direct-mail pieces, informational brochures, simple
Responsibilities:Measuring and optimizing the effectiveness of sales and marketing programs both from internal product and marketing teams and from external advertisers and publishers. Designing, implementing and managing data-driven decisions and expert systems/tools for advanced research and modeling/analysis. Managing fast changing
Responsibilities: Measuring and optimizing the effectiveness of sales and marketing programs both from internal product and marketing teams and from external advertisers and publishers. This effort includes designing, implementing and managing data-driven decisions and expert systems/tools for advanced research and
Responsibilities: Partner with C-level executives of the firm to achieve exceptional financial and promotional material for the institutional channel. Lead, manage and direct a team of institutional writers. Generate ideas to achieve highly differentiated and sophisticated communication strategies. Oversee the
Responsibilities:- Translate high level marketing strategy into day-to-day actions.- Build a team of store GMs and equip them with skills to hire and train staffs poised to deliver the best possible customer experience.- Use regular meetings with GMs to discuss
Responsibilities:Develop short-term tactical sales & marketing plans, and contributing to longer-term strategic plans. Implementation of tactical plan by providing appropriate promotional materials. Work across all elements of the marketing mix and use appropriate channels of communication. Monitor and control budget
Responsibilities:- Serves as product owner and steward for the reading intervention products, responsible for decisions involving pricing, terms of sale, customization, discounting, bundling, etc.- Develops and implements strategic growth plans including market analysis and short- and long-term revenue and OI
Responsibilities:- Serves as product owner for the state assessment group of K12 products, responsible for decisions involving pricing, terms of sale, customization, discounting, bundling, etc.- Develops and implements strategic growth plans for specified product group including market analysis and short-
Responsibilities:- Deliver Revenue, Gross Margin and Operating Income Objectives for Commercial Systems (comprising Panels, Keypads, Communications & Sensors).- Deliver STRAP, AOP and Annual Marketing Plan for Commercial Systems (including vision, strategy and business plan).- Drive Voice-Of-The-Customer, Market Research and Competitor
Responsibilities:- Support sales and strategic marketing with new and creative research designed to demonstrate the value of a multi-brand media packages, and manage all research relating to alternative currencies, guarantees and post-campaign effectiveness metrics.- Work will involve a combination of
Responsibilities: - Works with internal audience pillars and service lines or industry practices to develop direct marketing and campaign management plans.- Consults with customers on using company distribution tools and methods and assists with identifying target populations and distribution and
Responsibilities:- Builds channel dominance by anticipating channel needs and developing responsive business strategies.- Provides effective customer wiring to Business Unit accounts.- Integrates competitor information and channel/customer knowledge with customer priorities to develop business opportunities.- Leverages internal systems and processes to
Responsibilities:- Builds channel dominance by anticipating channel needs and developing responsive business strategies.- Provides effective customer wiring to Business Unit accounts.- Integrates competitor information and channel/customer knowledge with customer priorities to develop business opportunities.- Leverages internal systems and processes to